With the experience of building international brands, starting up 3 new businesses and advising on others, we have a wealth of knowledge in helping turning ideas into profitable companies. A successful start-up needs a good idea connected to robust business plans and models and all the other practical ingredients to shape the company from infancy to adulthood. MCR helps develop original ideas to ensure they are completely aligned to customer demand and have distinct competitive advantages and points of differentiation.
By taking leadership and executive responsibilities, the MCR turnaround can be a hands-on approach in addition to a consultative one. By working with incumbent management to build on the strengths and address weaknesses of the business, consensus and momentum are created as soon as possible. MCR has turned around businesses with sales and debts of £50m to £500m, from simple situations to complex multi-stakeholder positions where relationships are broken, each time stimulating growth and fundamental performance improvement.